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Seminar on role of ICT in agriculture held at PMAS-AAUR

Speakers at a seminar said that use of information & communication technology (ICT) in agriculture sector can help to enhance agricultural production. They stressed on the adoption of ICT techniques to spread useful agriculture information to farming community which could have huge impact on agriculture production in Pakistan.

They stated this while addressing at a seminar titled Role of ICT’s in Agricultural Development at Pir Mehr Ali Shah Arid Agriculture University Rawalpindi (PMAS-AAUR), here on Thursday, with the aim to promote ‘Ba-Khabar Kissan” project , a ICT application for farmers which would be accessible over the telecom medium by every farmer of Pakistan.

It may be recalled that by the help of Ba-Khabar Kisan project/mobile APP farmers will have access to the latest farming techniques, cures of diseases, information regarding livestock to be used for a specific crop, Weather information, Soil testing, Crop insurance, Fertilizers & pesticides application, Horticultural practices and every information which is required by farmers to increase the yield and profitability.

The seminar was organized by the PMAS-AAUR Department of Agricultural Extension in collaboration with Switch Communication Pvt. Ltd. On the occasion, PMAS-AAUR, Vice Chancellor, Prof. Dr. Rai Niaz Ahmad, was the chief guest while CEO Switch Communication Abrar Khan, PMAS-AAUR Deans, Directors, faculty members and large number of students were also present.

While addressing, PMAS-AAUR Vice Chancellor Prof. Dr. Rai Niaz Ahmad stressed on the need for ICT access for farming community and said that adoption of ICT and telecom value added services by rural community can bring revolution in the agriculture production.

CEO, Switch Communication Abrar Khan said that the objective of this service is to create opportunities by the farmers from which the farmers would be able to learn ways to improve its yield.

On the occasion and MoU was also signed between PMAS-AAUR and Switch Communication. Under this MoU, the signing parties will collaborate in terms of knowledge sharing regarding modern and practical agricultural practices and allied information.

This information provided by the University will be disseminated at mass scale among the farmers as a joint venture of both parties.

Source: The News

Byline: Reporter

November 19, 2016

 

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